On-demand Webcast | Insights On: Canadian Businesses Acting with Certainty in Uncertain Times

This on-demand webcast features a discussion between Brian Veloso, Managing Director of SAP Concur Canada, and Lisa Kimmel, Chair & CEO, Edelman Canada. Ms. Kimmel reveals key insights from the 2020 Edelman Trust Barometer Special Report on Brand Trust and Coronavirus that Canadian business leaders need to know.

Watch on-demand and learn:

  • How to leverage the latest research on what Canadian consumers want to hear right now
  • How to guide your business’ response in a way that reinforces trust
  • Why 78% of post-webcast survey respondents agreed that how brands behave now will impact buying decisions in the future

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About the Insights On webcast series

Now, more than ever, Canadian business leaders must find ways to successfully navigate market challenges while fostering a workforce that can adapt quickly to change. To help, we’ve launched a new webcast series called, Insights On. Each episode will explore timely business insights on a key topic and includes thought leadership from one of Canada’s leading industry experts.

[See upcoming webcast schedule]